Advisor

Altrofood: Advisor for QSR

Since September 2024, I have been guiding Altrofood, a leader in plant-based food products, as a Business Advisor. My focus is on driving growth in the foodservice industry through innovative product optimization and strategic partnerships with restaurant chains. Committed to sustainability and health, I ensure Altrofood’s offerings resonate with today’s consumers. Join me as we explore the dynamic world of plant-based cuisine and its potential to transform the foodservice landscape!

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Sublime: Advisor and Board Member

As an investor and board member of Sublime Torino, an artisanal laboratory specializing in high-quality spoon desserts and creams for restaurant chains and supermarkets, I actively contribute to the company’s strategic growth and market development. My role involves overseeing operations, fostering innovation, and ensuring the use of natural ingredients without additives or preservatives, aligning the brand with modern consumer demands for quality and sustainability INVESTOR Sublime Torino IMG_0609 IMG_0933 IMG_1546 Lentini_Bianca_0000 Lentini_Cioccolato_0000 Lentini_Gialla1_0002 Projects Altrofood: Advisor for the OOH channel Sublime: Advisor and Board Member Poland: Food chain development advisor That’s Vapore: Advisor & strategic partner Gruppo Ethos Ristoranti: New business advisor Sciallami: Founder I love poke: Advisor Taglio Milano: Business advisor Else Corp: Advisor for Retail Development Stadion Mall Belgrade: Food Court redesign PAN BOLLA: format redesign and construction Poseidon Group: food court consultant Unilever: Format adaptation & Construction for Algida Gelaterie Algida: Design & Construction of Kiosks for entertainment parks Disney: Designer of Set Structure for Disney Channel’s ‘Quelli dell’Intervallo Water Kiosks: Invention and International Development Cremonini Group: Street Food Format with Montana Coca Cola: Design & development format for sport arena USCE MALL: Landlord Representation for Italy Oscartielle spa: Production Offshoring Development

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Poland: Food chain development advisor

In 2022, relocation to Poland on behalf of international investors to develop a scalable foodservice chain in the local market. Market research, strategic planning, and operational execution expertise were leveraged to design and implement a business model tailored to the region’s unique demands. Responsibilities included evaluating and selecting real estate opportunities, analyzing the competitive landscape, and establishing a supply chain network to ensure operational efficiency and cost-effectiveness. This experience blended strategic foresight with practical implementation, resulting in a comprehensive project plan ready for execution. The initiative demonstrated the ability to adapt global foodservice concepts to local markets while maintaining scalability and profitability.

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Hospitality day 2021: Keynote speaker

Hospitality Day 2021 – Rimini, Italy The Hospitality Day 2021 took place on October 12, 2021, at the Palacongressi di Rimini, bringing together professionals from the hospitality industry to discuss current trends, challenges, and innovations. The event featured a series of seminars, workshops, and networking opportunities, focusing on key topics such as digitalization, sustainability, marketing, and innovation. Industry leaders and experts shared insights on how to adapt to the evolving landscape of the hospitality sector, emphasizing the importance of embracing new technologies and sustainable practices to enhance guest experiences and operational efficiency. SPEAKER Michele Ardoni’s Participation with Michael Nazir Lewis During the 2021 edition of Hospitality Day, I had the privilege of co-presenting with Michael Nazir Lewis, founder of I Love Poke, in the Orologio Room. Our session, titled “Ghost Kitchen and Food Delivery for Hospitality: I Love Poke – From 7 to 70 Locations in 1 Year, Despite the Pandemic, Becoming a European Leader,” delved into the transformative impact of ghost kitchens and virtual franchising on the foodservice industry. In our presentation, we explored how the innovative model of virtual kitchens enabled I Love Poke to expand rapidly, increasing from 7 to 70 locations within a year, even amidst the challenges posed by the COVID-19 pandemic. We discussed the operational efficiencies, cost-effectiveness, and scalability offered by this model, highlighting its potential to revolutionize the traditional restaurant business. Our session was well-received by attendees, providing valuable insights into the future of foodservice operations and the role of technology in driving growth and innovation in the hospitality industry. The discussion underscored the importance of adaptability and embracing new business models to thrive in a rapidly changing market. Projects Hospitality day 2021: Keynote speaker Sublime: Advisor and Board Member Poland: Food chain development advisor That’s Vapore: Advisor & strategic partner Hospitality Day 2020: Keynote speaker Gruppo Ethos Ristoranti: New business advisor Sciallami: Founder I love poke: Advisor Taglio Milano: Business advisor Else Corp: Advisor for Retail Development Stadion Mall Belgrade: Food Court redesign PAN BOLLA: format redesign and construction Poseidon Group: food court consultant Unilever: Format adaptation & Construction for Algida Gelaterie Algida: Design & Construction of Kiosks for entertainment parks Disney: Designer of Set Structure for Disney Channel’s ‘Quelli dell’Intervallo Water Kiosks: Invention and International Development Cremonini Group: Street Food Format with Montana Coca Cola: Design & development format for sport arena USCE MALL: Landlord Representation for Italy Oscartielle spa: Production Offshoring Development Italbaby India: first importer of Childhood items

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Hospitality Day 2020: Keynote speaker

AltroFood is an innovative company specializing in 100% plant-based, gluten-free, and allergen-free products. Their offerings include versatile mixes for creating burgers, meatballs, ragùs, fillings, nuggets, and more, allowing chefs and consumers to customize flavors according to their preferences.  These products are designed for convenience, requiring only the addition of water and oil to prepare, and boast a long shelf life without the need for refrigeration.  AltroFood_Burger_Mexican_1200x ALTROFOOD 3 ALTROFOOD 2 ALTROFOOD In my role at AltroFood, I focus on the strategic development of foodservice and retail businesses, emphasizing the optimization of operations, refinement of business models, and the creation of innovative concepts that align with evolving market demands. I collaborate closely with key stakeholders—including investors, franchise developers, and industry leaders—to ensure sustainable growth. With a hands-on approach, I transform ideas into profitable, scalable operations, blending creativity with practicality to deliver measurable success. Occasionally, when companies were unable to recognize the potential of an innovation, I took it upon myself to turn these ideas into scalable, tangible businesses, becoming an entrepreneur in the process. At AltroFood, I apply this expertise to expand the reach of our plant-based products, ensuring they meet the highest standards of quality and sustainability while catering to the diverse needs of our clientele. Projects ALTROFOOD: Advisor for th OOH Sublime: Advisor and Board Member Poland: Food chain development advisor That’s Vapore: Advisor & strategic partner Gruppo Ethos Ristoranti: New business advisor Sciallami: Founder I love poke: Advisor Taglio Milano: Business advisor Else Corp: Advisor for Retail Development Stadion Mall Belgrade: Food Court redesign PAN BOLLA: format redesign and construction Poseidon Group: food court consultant Unilever: Format adaptation & Construction for Algida Gelaterie Algida: Design & Construction of Kiosks for entertainment parks Disney: Designer of Set Structure for Disney Channel’s ‘Quelli dell’Intervallo Water Kiosks: Invention and International Development Cremonini Group: Street Food Format with Montana Coca Cola: Design & development format for sport arena USCE MALL: Landlord Representation for Italy Oscartielle spa: Production Offshoring Development

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I love poke: Advisor

I Love Poke operates as Italy’s first poke chain, established in October 2017 in Milan. The brand subsequently expanded to over 170 locations across 100+ Italian cities, employing 700+ staff. External Strategic Advisory Role (2019–Present)Michele Ardoni has served as external business partner and strategic advisor since 2019, when the chain operated 5 locations. Operating strictly in an advisory capacity—with strategic conceptualization and counsel rather than operational direction—his contributions focused on: Supply Chain Strategy — Conceptualized and advised on the architecture for a scalable supply chain infrastructure, providing the strategic framework that management subsequently evaluated and implemented to support multi-unit expansion. Industrial Process Optimization — Provided strategic guidance and recommendations for process optimization approaches during the launch phase of the company’s production facility, supporting management decisions on industrial standardization. M&A Advisory — Advised on evaluation criteria and negotiation strategies for domestic competitor acquisitions, offering strategic counsel as management executed the consolidation of selected targets within the Italian market. International Expansion Framework — Conceptualized the strategic approach and advised on the identification and structuring of the brand’s first international master franchise agreement for the Portuguese market, with final execution led by company ownership. Investor Relations Strategy — Provided ongoing strategic counsel on lobbying activities and investor interface strategies to enhance brand positioning and capital-raising opportunities.The engagement continues on an advisory basis for special operations, with decision-making and operational execution remaining exclusively under the direction of I Love Poke’s internal management and ownership. ADVISOR i love poke I LOVE POKE

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Taglio Milano: Business advisor

Taglio was a renowned establishment located at Via Vigevano 10, Milan, operating until 2020. It functioned as a bar, café, kitchen, gastronomy, and emporium, offering a diverse range of services to its patrons.  The venue was celebrated for its unique blend of Italian cuisine with an American flair, providing dishes that resonated with both locals and visitors. One of the highlights frequently mentioned by patrons was their exceptional tiramisu.  In my role, I was responsible for developing a project aimed at expanding the Taglio brand through licensing and franchising. However, the unforeseen COVID-19 pandemic led to government-mandated restaurant closures, which significantly impacted the hospitality industry. Consequently, the owners decided to cease operations and close the restaurant. taglio.vetrina1 Taglio Milano download IMG_20180516_134740 Taglio Milano Projects Altrofood: Advisor for the OOH channel Sublime: Advisor and Board Member Poland: Food chain development advisor That’s Vapore: Advisor & strategic partner Gruppo Ethos Ristoranti: New business advisor Sciallami: Founder I love poke: Advisor Taglio Milano: Business advisor Else Corp: Advisor for Retail Development Stadion Mall Belgrade: Food Court redesign PAN BOLLA: format redesign and construction Poseidon Group: food court consultant Unilever: Format adaptation & Construction for Algida Gelaterie Algida: Design & Construction of Kiosks for entertainment parks Disney: Designer of Set Structure for Disney Channel’s ‘Quelli dell’Intervallo Water Kiosks: Invention and International Development Cremonini Group: Street Food Format with Montana Coca Cola: Design & development format for sport arena USCE MALL: Landlord Representation for Italy Oscartielle spa: Production Offshoring Development

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Else Corp: Advisor for Retail Development

ELSE Corp is an Italian startup founded in Milan in 2014, specializing in technological solutions for the fashion industry, including Virtual Retail and Cloud Manufacturing. The company offers an advanced Cloud SaaS & API platform that integrates 3D product customization processes, interactive virtual merchandising, and on-demand manufacturing. These solutions are designed for fashion brands, retailers, manufacturers, and designers, aiming to transform the value chain of the fashion industry through innovation and applied research. During my time with ELSE Corp, I served as an Advisor, supporting the company’s transition towards the development of retail-focused products and B2B solutions tailored to the fashion industry. My role involved providing strategic guidance to align the company’s offerings with the needs of the market, helping to drive innovation and scalability in its operations. ELSE-InStore-HowItLooksLike else corp Projects Altrofood: Advisor for the OOH channel Sublime: Advisor and Board Member Poland: Food chain development advisor That’s Vapore: Advisor & strategic partner Gruppo Ethos Ristoranti: New business advisor Sciallami: Founder I love poke: Advisor Taglio Milano: Business advisor Else Corp: Advisor for Retail Development Stadion Mall Belgrade: Food Court redesign PAN BOLLA: format redesign and construction Poseidon Group: food court consultant Unilever: Format adaptation & Construction for Algida Gelaterie Algida: Design & Construction of Kiosks for entertainment parks Disney: Designer of Set Structure for Disney Channel’s ‘Quelli dell’Intervallo Water Kiosks: Invention and International Development Cremonini Group: Street Food Format with Montana Coca Cola: Design & development format for sport arena USCE MALL: Landlord Representation for Italy Oscartielle spa: Production Offshoring Development

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